As organizations evolve, their media policy changes too - its fascinating to see how some struggle to strike the right balance between freedom and creativity: The evolution of AP’s social media policy - Muck Rack
Interesting experiment - a different approach to news presentation. Will it work?
It won’t give you everything you need. But it gives you a baseline for staying informed, and let’s face it, that’s about all many people have time for. Evening Edition has removed the stress and work of getting that information.
Mario Garica talks about the three basic principles of editing and designing in a post on his blog:
1. It is not about print first or digital first, it is about the story first.
2. We live in a multi platform world and it is the four platforms of what I call the “media quartet” that should guide how we process storytelling: mobile, online, print and tablet.
3. Each platform offers its own characteristics and smart editors and designers will
adapt stories, or aspects of it, to suit each platform and its uniqueness and/or potential.
Latest on Online News Design: A look at a Facebook app that has helped The Guardian channel traffic to its site - how does it work? And does it really make that much of a difference
An interesting article “Activist Media from the Frontlines: Mobile, Strategic, and Much More Than Just “Being in the Right Place at the Right Time” on the Mobile Media Toolkit describes the versatility of citizen journalists in conflict zones: “The media-savvy video journalists, dubbed vee-jays deploy a number of astute dissemination strategies: Photos and videos are shared across multiple platforms alongside additional text context or transcripts, and often have metadata such as time, date, and location stamps.”
Latest on Online News Design: some details about two open source tools specifically oriented towards newsroom use. A new one from Knight Lab and another from ProPublica.
The blog 10,000 words has a post on how The Wall Street Journal has set up a Quotes Board on Pinterest. Each image is created using Photoshop. Innovation at work, but how useful has it really been in driving traffic to the site?
Social media is not an ‘overwhelming driver’ of news consumption in the US as yet, states The Pew Research Center’s State of the Media report for 2012.
Over all, just 9% of digital news consumers very often follow news recommendations from Facebook or from Twitter on any of the three digital devices (computers, smartphones or tablets). That compares with more than a third, 36%, who very often go directly to news organizations on one of their devices, 32% who get news from search very often, and 29% who turn to some sort of news organizer site or app.
So what does that mean for news organizations that have been investing heavily in social media-based promotion?
First, the explosion of new mobile platforms and social media channels represents another layer of technology with which news organizations must keep pace.
Many more interesting points in the report, which says that mobile devices are helping to boost news consumption and long-form journalism.
And it might be comforting to know that “the most common way that people get news is by going directly to a news organization’s website or app.”